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EPUAP PUBLICITY MEETING - SUMMARY
Increasing awareness of pressure ulcers in the United Kingdom, Tuesday
11 March 2003, Oxford
Present:
George Cherry, Christine Cherry, Mike Clark, Sarah Daniels, Deborah Glover,
Deborah Hofman, Cathy O’Neill, Hilary Scott, Barry Simmons, Steve
Spurgin.
Meeting aim:
To bring together a group of individuals with different perspectives to
discuss how to increase public awareness by the European pressure Ulcer
Advisory Panel of the problem of pressure ulcers as a major health problem
in UK.
The meeting started with a brief discussion outlining the objectives of
the meeting led by George Cherry. It was decided that a major programme
was needed to arouse public awareness of the problem of pressure ulcers
and not simply publicity of the problem. Absence of the press at this
meeting was good as a strategy needed to be put in place before issuing
press releases. The underlying cause of pressure ulcers was thought to
be due to ‘something gone wrong’, and because of this the
potential for litigation has increased.
Following the opening discussion, Deborah Hofman presented several case
studies demonstrating various types of pressure ulcers with different
causes and stressing that the possession of pressure relieving devices
used wrongly can be as dangerous as non use of pressure relieving equipment.
Generally the reporting of pressure ulcers as an adverse event is a local
Trust decision. In reality not all patients realise that pressure ulcers
are a result of poor care. There are agencies in place which could deal
with pressure ulcer awareness by both the public and health carers, e.g.,
NICE (National Patient Safety Agency – Chairman Rory Shaw) with
which the EPUAP should be liaising. With the changes in the NHS now is
the time to lobby those who can help. Creation of inspections of units,
new pathways to be followed. Strategy at the moment is very important.
It was stated that people harmed within the health care sector are entitled
to redress: i.e., examination of problem, apology, litigation and remuneration.
Patients do not always understand the implications of litigation. It is
important to get a lawyer who specialises in medical matters.
Information should be sought from local groups such as Age Concern, mentally
and physically challenged persons, etc. Interest from senior management
in the health service is a necessity.
The under-diagnosis and under reporting of pressure ulcers is a significant
issue in the context of clinical governance and risk management. Some
authors have stated that the prevalence rate for pressure ulcer in the
hospitalised is thought to be 10% and mortality rates of those with pressure
ulcers thought to be five times higher. Pressure ulcers do not figure
highly as a cause of death of death certificates and thus the problem
may be seriously underestimated. (Haider & Bennett). It is also thought
that there is under-diagnosing and under-reporting of elder abuse and
neglect.
The cost of treating pressure ulcers varies from £1080 (grade 1)
to £15,000 (grade 4), and the total cost to the NHS annually is
muted as being 5% of the total NHS expenditure. It was stressed that figures
quoted should be in the context as to the extent of the problem and not
in hard cost.
It was raised that nursing procedures in modern UK hospitals have changed
with regard to the state of the patient. Twenty years ago the nurse had
to report to the senior person in charge, the state of the patients health,
any incidents which had happened during their shift and the status of
the skin when the nurse left the shift. This is no longer practiced and
in many cases there is no senior person to whom to make a report. Notes
are written poorly and do not give an accurate picture of the status of
the patient and the times of incidents recorded. Good note keeping should
be a legal requirement but does not generally happen because the nurse
or health carer do not like paperwork, do not like to admit to poor treatment
or are just ignorant of the fact that the state of the patient should
be documented.
Very few prevalence studies are carried out in hospital Trusts and even
fewer which actually inspect the skin instead of just asking if there
are any lesions. Large scale prevalence and incidence studies may show
the trend of numbers of pressure ulcers but have no baseline with which
to compare them. Individual hospitals or Trusts should carry out their
own studies on a regular basis to check for deterioration or improvement.
‘League tables’ are not good as the data generally are not
comparable.
Mike Clark presented the results of the UK portion of the EPUAP Prevalence
study of pressure ulcers which was carried out last year. In the 15 UK
hospitals taking part in this study there was a much higher figure (22%)
for prevalence than previously thought (10%). It was stressed that patients
were examined for this data. Oral reports without observation were not
included.
Deborah Glover stated that there is a large amount of literature for health
care workers regarding the prevention and care of pressure ulcers but
very little for the patient and what is available is not always comprehensible.

Members of Industry, Health Workers and the Editor
of the Journal of Woundcare,
at the first Publicity Meeting of the EPUAP.
In summary, the EPUAP meeting concentrated
on UK data and how the data obtained from the prevalence study can be
used to meet the part of the mission statement which deals with education
of the public. Suggestions were made that all patients being admitted
to nursing homes and hospitals should be given a handout warning of the
dangers and consequences of pressure ulcers. Talks could be given to small
local groups of people, e.g., SAGA; and CHI (the Commission for Health
Improvement) could also be contacted for their help.
The way forward:
• What to do?
• Who to contact?
• Which communication channels?
Awareness of the size of the problem should be made through political
lobbying, professional groups, and education of the public. The aim of
the group is to bring prevalence figures down and to increase the quality
of care both for prevention and the inevitable treatment of pressure ulcers.
We especially need to learn marketing skills from Industry and buy in
help and ideas from other groups.
Attendees:
George Cherry Secretary/Treasurer EPUAP
Christine Cherry Administrator, EPUAP Business Office
Mike Clark Recorder, EPUAP
Sarah Daniels Medical Director, ConvaTec UK
Piers Forsyth Director, EMEA Marketing Wound Care
Deborah Glover Editor, Journal of Wound Care
Deborah Hofman Clinical Nurse Specialist
Cathy O’Neill Clinical Manager, Huntleigh Healthcare
Hilary Scott Programme Manager, Complaints and Negligence, Department
of Health
Barry Simmons Group PR Manager, Huntleigh Healthcare
Steve Spurgin International Marketing Manager,\Wound Bed Preparation,Smith
& Nephew
Another meeting of the group is planned in
June 2003.
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